Western · Day Suit
Thornbury Two-Piece
From
£1,840
DILODARZI
Style Guide · v01London · DubaiMMXXVI
Chapter 00Atelier Nº 01
A private atelier dressing a global clientele — cut by hand in two hemispheres, stitched to a passport-accurate fit.
Eastern heritage,
Western precision.
Bespoke tailoring between London and Dubai. Suits cut to a London weight; sherwanis and kurtas finished with Eastern embroidery traditions.
No 07
I
The Palette
A restrained system: midnight charcoal as the spine, soft ivory as the canvas, champagne gold as the thread. Emerald and burgundy enter only in heritage collections, and only in measured doses.
Primary · Ink#121212
Midnight Charcoal
Body copy, packaging, logotype, the spine of the brand.
Canvas · Ground#F5F1E8
Soft Ivory
Primary surface. Warmer than white; forgiving on print and screen.
Accent · Thread#C6A66A
Champagne Gold
Hairlines, foil, price labels, logotype. Never a fill — always a detail.
Neutral · Quiet#B7AA98
Stone Taupe
Secondary text, dividers, garment-tag paper.
Heritage · Majlis#0F4C3A
Deep Emerald
Reserved for Eastern occasion-wear. A single garment. A single tag.
Heritage · Formal#5A1F2B
Burgundy
Reserved for evening. Pairs with gold; never with emerald.
II
The Voice
Display · Cormorant Garamond
Dressed by hand,
in two hemispheres.
- Roman
- Aa Rr Gg
- Italic
- Aa Rr Gg
- Scale
- 144 · 96 · 64 · 40 · 28
Body · Inter Tight
A humanist sans with measured width — a clean foil to the literary serif.
Used for paragraphs, UI and forms. Light weights for lede copy; medium for action labels. Tabular figures for prices, ledger and measurements.
Caption · Inter Tight · Tracked
Atelier Nº 07 · Cut & Finished by Hand
Eastern · Noto Nastaliq Urdu
دل و درزی
ہاتھ سے بنا، دو براعظموں میں
III
The Elements
Action · Primary
Price · Ledger
From£1,840· Made to Measure
Input · Form
Tag · Garment Label
London WeightCut Nº 12Hand-Finished
Divider · Section Break
IV
Western, in context
CollectionThe London
The London
Weight Suit.
Half-canvassed, two-button, side-vented. Cut from a 280-gram English worsted in a deep charcoal, finished with horn buttons and a hand-felled lining.
From
£1,840
Lead Time
6–8 weeks
V
Eastern, in context
Eastern · Occasion
Lahore Sherwani
From
£2,460
Atelier · LahoreHeritage thread,
Heritage thread,
couture hand.
Eastern occasion-wear is finished in-house by embroiderers trained across three generations — zardozi, dabka, and fine resham work — on silk and brocade sourced from Benares and Multan.
ZardoziDabkaResham
VI
Heritage Accents
Emerald and burgundy enter only where the garment calls for them — a majlis jacket, a wedding achkan, an evening tuxedo. One heritage colour per garment. Never both.
Heritage · Majlis#0F4C3A
The Emerald Achkan.
A deep jewel-tone reserved for daytime occasion-wear; always lined in ivory silk, always finished with champagne gold buttons.
مجلس
Heritage · Formal Evening#5A1F2B
The Burgundy Smoking.
A velvet dinner jacket for the evening — shawl lapels, satin facings, hand-stitched piping. Paired only with a black bow.
Nº 21
Colophon
“Everything in the shop carries a number, a hand, and a city. Nothing carries a logo.”
Dilodarzi · London · Dubai · Lahore
Atelier Nº 07 · Est. MMXXVI